Alma Mater Series (Studies on Information and Knowledge Processes): Studies on Heritage Management I.

2010. december 20.
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Heritage is generally presented by picture books, albums but this time it appears as the subject of an innovative, scientific approach for the first time in Hungarian in 2009 and now – according to its international importance – in English.

The studies have been collected not only for experts but also for professional trainings both for trainers and students as an example of world heritage investigations for all countries. One part of the studies can already raise interest of elementary and high schools.

Abstracts can be downloaded from here.

Our target community includes people working at World Heritage Sites as well as a broader range of foreign experts interested in Hungary or heritage management, as the world heritage movement also aims at making world wide known such built or natural sites that can only and exclusively been seen at a given place being unique and having universal value, consequently people have to be informed about them.

They are not only introductions of sites but also characteristic examples of World Heritage management from which other countries can also learn. The introduction is written by the UNESCO World Heritage Centre Director, Francesco Bandarin. In the first part, the up-to-date issues of Archaeological Heritage Protection is examined by Professor Zsolt Visy from the University of Pécs, the director of Roman ruins of Aquincum Paula Zsidi and the Director of the National Office of Cultural Heritage, Dénes Jankovich B.

There are several studies dealing with the complex issues of forms, management and utilisation of heritage sites: the lesson of the WH nomination procedure of the Tarnóc Fossils by Imre Szarvas, the complexity of historic landscape heritage by Éva Tétényi, whereas in relation to two Hungarian cultural landscapes Hortobágy and Fertő/Neusiedlersee, the outstanding close connection of nature and culture is described in details by Csaba Aradi, Gábor Szilágyi and Fersch Attila. Economic function has a crucial role in survival, about which we can see an exceptional example based on the economic analysis of the Pannonhalma Benedictine Abbey, as well as the application of the tool of advertising related to wine culture and heritage. Both subjects have been elaborated by talented working groups of students. Finally, the preceding long term experiences and future perspective of World Heritage and heritage protection is examined and assessed by two of our most prominent experts of the subject Tamás Fejérdy and János Tardy.

The aim of the ITA publication is to combine the esthetical beauty of the sites with professional aspects by the description of technical and financial characteristics, thus recommending the direction to achieve an income producing economic utilisation and in the same time, the book is intended to be an enjoyable reading applicable also for educational purposes.